Our portfolio is a gallery of brand stories communicated clearly and compellingly.
Featured Project: Neighbors of Hope
After ten years of service, Lenawee County Mission will continue to serve as Neighbors of Hope. Why? During our discovery process, we learned that LCM wasn’t your traditional rescue mission. It needed to go beyond that model to bring hope to its neighbors in the twenty-first century. Refreshing the brand wasn’t enough—it needed to be completely reimagined. Working closely with the LCM team, we rewrote and redesigned the entire brand. We built a full suite of marketing assets, including a new website, prepared the team for the big reveal, crafted a detailed engagement strategy, and helped them set ambitious, yet achievable goals. So far, the organization’s new direction has caused so much excitement that NOH has already received several facility donations. Black Lake is thrilled by NOH’s success, and we’re excited to continue working with them to facilitate further success and deeper engagement with their audiences.