Feelings are helpful and shouldn’t be ignored—but they’re not always the most accurate things in the world when it comes to determining what you really need. I’ve observed that this issue often boils down to the difference between what we feel we need and what really need.
For example, if you’re walking down the cereal isle at the grocery store, you might feel quite strongly that you need to buy a box of Chocolate Frosted Sugar Bombs. After all, sugary cereals are fun, and who doesn’t need a little more fun in their life? The reality is that you’re not seven years old anymore, and you ought to decrease your sugar intake and consume more fiber. Something with lots of bran or granola probably suits your body’s needs much better than pure high fructose corn syrup.
But who cares about that, right? The Sugar Bombs’ packaging has flashy colors and friendly cartoon characters that remind you of the carefree days of your childhood. On the other hand, the box of bran cereal is mostly white with some muted accents; it’s kind of boring. Your emotions are pulling you toward the swirl of primary colors, artificial flavors, and marshmallows. Your grown-up senses are apparently out to lunch. Should you go with what you feel you need, which looks a lot more appealing, or buy what’s good for you, which doesn’t sound like much fun at all? This seems like a no-brainer. Continue Reading →